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CATEGORIES

BEST PR & COMMUNICATIONS AGENCY

This award will recognize the excellent achievements and outstanding performances of PR consultancies. Professional, well-organized and customer-centric are the vital attributes. Agencies of honor are the ones who consistently produce campaigns that provoke public actions through original and experimental ideas delivered through multiple media channels.

BEST IN-HOUSE PR & COMMUNICATIONS TEAM OF THE YEAR

The role of PR and communications in an organization is becoming more important than ever. The award emphasizes the effective use of resources, such as human and assets, as well as the overall performance and innovation of the PR & Communications plans. What’s more, entry should be more valued in terms of consistency to the organization's objectives.

BEST REPUTATION MANAGEMENT PR - COMMUNICATIONS PROJECTS/CAMPAIGNS

Marketing and communications role needs a 360-degree monitoring of risks and issues, and no one leads that better than the communications function. If reputation is the most prized asset of any organization, remaining aware, sensitive and responsive to issues which might affect that reputation is key, and will be honored in this category.

BEST INTERNAL COMMUNICATIONS PR - COMMUNICATIONS PROJECTS/CAMPAIGNS

The glue that binds an organization together, the new channel that employees rely on, the voice of a corporate identity…, internal communication builds relationships, delivers return on investment and shapes the conversations happening about the organization. The best examples are highlighted in this category.

BEST DIGITAL INNOVATIVE PR - COMMUNICATIONS PROJECTS/CAMPAIGNS

Public Relations is witnessing the largest wave of digital transformation. The winner of honor must show the ability to demonstrate excellence across multiple marketing platforms with consistent messaging to maximize digital presence of the campaign and deliver impressive ROI.

BEST CORPORATE SOCIAL RESPONSIBILITY PR - COMMUNICATIONS PROJECTS/CAMPAIGNS

The works that make positive impacts on the society with powerful messages behind the actions are part of organization's corporate social responsibility strategy, via either a one-off campaign or on-going work.

BEST PR - COMMUNICATIONS PROJECTS / BUSINESS RESPONSE CAMPAIGN FOR THE NEW NORMAL

In such an unprecedented emergency of “Miss Rona”, several organizations are showcasing their values in their innovative responses to the global issues, shifting towards remote work, coordinating the partners and internal teams, adapting events to virtual platforms etc. This entry is open for all campaigns from agencies and in-house teams, internal or external communications, that are shining and overcoming the hardship.

BEST PR - COMMUNICATIONS PROJECTS/CAMPAIGNS HIGHLIGHTING THE VIETNAMESE VALUES & CULTURE

Vietnam has been in the special time that the country’s values and culture are being promoted with great resilient and patriotism spirit. This award recognizes an organization that delivered the most original and best performing PR - Communications campaign, showcasing the vibrancy, culture and resilience of Vietnam and its people.

PRACTITIONER OF 2021

This award opens for both representatives from agency and corporate with a tribute to outstanding achievers of innovation and clear commitment to the profession. They are the ones who inspire colleagues and partners to embrace the principles of ethical and effective public relations in corresponding to organization’s objectives.

YOUNG PRACTITIONER OF 2021

This award recognizes the outstanding achievements of individuals whose age are at or under 30. The qualifications include the ability to demonstrate their range of skills and creativity through remarkable projects and innovations within the field.

OUTSTANDING CONTRIBUTION

This category recognizes individuals for major accomplishments or contributions which have reinforced and enhanced the role of Public Relations and Communications profession in Vietnam. Not only does their path to success lay out the blueprint for younger generations but their vision of innovation is also impactful in setting the scene for the future. 

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JURY

mr.
Maxim Behar

ICCO CHAIR ON INTERNATIONAL GROWTH
ICCO PAST PRESIDENT

mr.
Francis Ingham

DIRECTOR GENERAL, PRCA
CHIEF EXECUTIVE, ICCO

ms.
Gesille Buot

VICE-PRESIDENT FOR EXTERNAL AFFAIRS OF APRN

MR.
MY NGUYEN KHOA

CHAIRMAN OF VNPR

MR.
HOANG TRAN NHAT

DEPUTY DIRECTOR GENERAL - THE DEPARTMENT OF INTERNATIONAL COOPERATIONS – VIETNAM 

MS.
LY LE TUONG MINH

VICE DEAN – FACULTY OF PUBLIC RELATIONS & COMMUNICATIONS, VAN LANG UNIVERSITY; MANAGING DIRECTOR – ELOQ COMMUNICATIONS

MRS.
HUONG TRAN NGUYEN THIEN

FOUNDER OF SUN FLOWER MEDIA, EDITOR IN CHIEF AT HARPER'S BAZAAR VN

Mrs.
VAN NGUYEN PHI

FRANCHISE EXPERT, ENTREPRENEUR & ANGEL INVESTOR

faq

What are the VIETNAM PUBLIC RELATIONS & COMMUNICATIONS EXCELLENCE AWARDS?

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http://thenounproject.comThe Noun ProjectIcon TemplateRemindersStrokesTry to keep strokes at 4pxMinimum stroke weight is 2pxFor thicker strokes use even numbers: 6px, 8px etc.Remember to expand strokes before saving as an SVG SizeCannot be wider or taller than 100px (artboard size)Scale your icon to fill as much of the artboard as possibleUngroupIf your design has more than one shape, make sure to ungroupSave asSave as .SVG and make sure “Use Artboards” is checked100px.SVG

What are the VIETNAM PUBLIC RELATIONS & COMMUNICATIONS EXCELLENCE AWARDS?

  • The Vietnam Public Relations & Communications Excellence Awards 2021 (VNPR Awards 2021) is the prestigious awards program initiated by the Vietnam Public Relations Network (VNPR), aiming to honor the most outstanding achievements and best efforts of agencies, in-house corporate professionals, or teams in the field of Public Relations (PR) and Communications. In addition, VNPR Awards 2021 also provides an excellent networking forum for all attendees to have a comprehensive look at the development of the professional community, while delivering public value through communications excellence across Vietnam.

Who are the host?

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Who are the host?

  • VNPR Awards 2021 is hosted by VNPR, Vietnam Public Relations Network, a social company of excellence in Public Relations, Communications with the aim to contribute to the growth of PR industry along side with social economy in Vietnam.
  • This year, the Award is honorably accompanied by the International Communications Consultancy Organization (ICCO) and the Public Relations and Communications Association (PRCA).

Deadline

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http://thenounproject.comThe Noun ProjectIcon TemplateRemindersStrokesTry to keep strokes at 4pxMinimum stroke weight is 2pxFor thicker strokes use even numbers: 6px, 8px etc.Remember to expand strokes before saving as an SVG SizeCannot be wider or taller than 100px (artboard size)Scale your icon to fill as much of the artboard as possibleUngroupIf your design has more than one shape, make sure to ungroupSave asSave as .SVG and make sure “Use Artboards” is checked100px.SVG

Deadline

  •  The entries can be submitted from 01st Oct to 15th Dec 2021 with the awarding gala event will expectedly be hosted in Jan 2022

Judging Process

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http://thenounproject.comThe Noun ProjectIcon TemplateRemindersStrokesTry to keep strokes at 4pxMinimum stroke weight is 2pxFor thicker strokes use even numbers: 6px, 8px etc.Remember to expand strokes before saving as an SVG SizeCannot be wider or taller than 100px (artboard size)Scale your icon to fill as much of the artboard as possibleUngroupIf your design has more than one shape, make sure to ungroupSave asSave as .SVG and make sure “Use Artboards” is checked100px.SVG

Judging Process

  •  Registration -> Submission review -> Jury Selection -> Awards Ceremony

Who can apply?

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http://thenounproject.comThe Noun ProjectIcon TemplateRemindersStrokesTry to keep strokes at 4pxMinimum stroke weight is 2pxFor thicker strokes use even numbers: 6px, 8px etc.Remember to expand strokes before saving as an SVG SizeCannot be wider or taller than 100px (artboard size)Scale your icon to fill as much of the artboard as possibleUngroupIf your design has more than one shape, make sure to ungroupSave asSave as .SVG and make sure “Use Artboards” is checked100px.SVG

Who can apply?

  • The Awards is open to PR, communications, brand building, and reputation management professionals or teams from enterprises, consultancies, associations, institutions, universities and NGOs whose work has performed exceptional and impactful outcomes.
  • Projects need to:
  • Have either been carried out in Vietnam, with a Vietnamnese-based client or partner-organization
  • Or – if the Project was not carried out in Vietnam – created in Vietnam, e.g. with a Vietnamnese-based branch of your organization or agency.
  • Information related to achievements, activities, and campaigns mentioned in the content must be in the period from June 1, 2020, to October 31, 2021.
  • Either the client or the implementing agency can apply. Should a client and its agency submit the same project; the submission will be considered as a joint application. In case of being shortlisted or winning, both the client and the agency are named.

CONFIDENTIALITY

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http://thenounproject.comThe Noun ProjectIcon TemplateRemindersStrokesTry to keep strokes at 4pxMinimum stroke weight is 2pxFor thicker strokes use even numbers: 6px, 8px etc.Remember to expand strokes before saving as an SVG SizeCannot be wider or taller than 100px (artboard size)Scale your icon to fill as much of the artboard as possibleUngroupIf your design has more than one shape, make sure to ungroupSave asSave as .SVG and make sure “Use Artboards” is checked100px.SVG

CONFIDENTIALITY

  • Entrants may mark on their entry and/or supporting document various sensitive parts by highlighting the information in yellow. Information highlighted in yellow will be treated as confidential and shall not be used for publishing purpose.
  • The Organiser reserves the right to publish details of the entries which is not marked as confidential. 
  • For any video, image, data submission, do not include sensitive information

LANGUAGE

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http://thenounproject.comThe Noun ProjectIcon TemplateRemindersStrokesTry to keep strokes at 4pxMinimum stroke weight is 2pxFor thicker strokes use even numbers: 6px, 8px etc.Remember to expand strokes before saving as an SVG SizeCannot be wider or taller than 100px (artboard size)Scale your icon to fill as much of the artboard as possibleUngroupIf your design has more than one shape, make sure to ungroupSave asSave as .SVG and make sure “Use Artboards” is checked100px.SVG

LANGUAGE

  • All materials in languages other than English must be submitted with a translation. 
  • For videos, please provide transcripts or subtitles.

ENTRANCE FEE

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ENTRANCE FEE

  • The entrance fee is free for every submit.
  • Other fee (if incur) will be announced by the host

HOW TO APPLY

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HOW TO APPLY

  • Brief executive summary about the nominated team/project/individual
  • Detailed information and supporting materials (images, videos, figures etc.) according to the sections in the entry template
  • Note, each category will have different evaluation and scoring criteria.

Who can apply?

Projects need to:

  • Have either been carried out in Vietnam, with a Vietnamnese-based client or partner-organization
  • Or – if the Project was not carried out in Vietnam – created in Vietnam, e.g. with a Vietnamnese-based branch of your organization or agency

The Awards is open to PR, communications, brand building, and reputation management professionals or teams from enterprises, consultancies, associations, institutions, universities and NGOs whose work has performed exceptional and impactful outcomes.

CONFIDENTIALITY 

  • Entrants may mark on their entry and/or supporting document various sensitive parts by highlighting the information in yellow. Information highlighted in yellow will be treated as confidential and shall not be used for publishing purpose.
  • The Organiser reserves the right to publish details of the entries which is not marked as confidential. 
  • For any video, image, data submission, do not include sensitive information

LANGUAGE

  • All materials in languages other than English must be submitted with a translation. 
  • For videos, please provide transcripts or subtitles.

Deadline

  •  The entries can be submitted from 1st Oct to 15th Nov 2021 with the awarding gala event will expectedly be hosted at the year-end or 1st quarter of 2022.

host

Judging Process

  •  Registration
  • Submission review
  • Awards Ceremony
  • Jury Selection

PARTNERS

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